CJ's new Publisher Service Agreement
In case you missed it, or are not quiet sure what all the fuss is about then it's worth a click to visit ABW and learn what has many affiliates rather upset about the changes that go into place on Oct 20.
The whole event takes me back to when LinkShare also made changes to their agreements (though not as far reaching as the CJ ones) and had affiliates up in arms, at that time LinkShare listened to their partners, decided that some of the copy and definitions were indeed ill phrased and made changes. Winning friends and praise for being strong enough to make those changes.
So will CJ also react to the questions and concerns that have been raised on a wide range of issues...or is Oct 20th a date cast in stone when the new Commission Junction Publisher Service Agreement will go into effect... without listening or reacting....
Issues that have people concerned are mainly
The whole event takes me back to when LinkShare also made changes to their agreements (though not as far reaching as the CJ ones) and had affiliates up in arms, at that time LinkShare listened to their partners, decided that some of the copy and definitions were indeed ill phrased and made changes. Winning friends and praise for being strong enough to make those changes.
So will CJ also react to the questions and concerns that have been raised on a wide range of issues...or is Oct 20th a date cast in stone when the new Commission Junction Publisher Service Agreement will go into effect... without listening or reacting....
Issues that have people concerned are mainly
- Merchants can reverse orders going back any length of time
- Affilates are bound to defend, indemnify and hold CJ and Advertisers harmless
- CJ not allowing itself to be held responsbile for down time and lost tracking
- That all affilate sites must have a privacy policy.
- Changes to the conditions under which an account can be deactivated.
- ...and more...
posted by amwso @ 11:51 AM
|
1 Comments:
At 6:40 AM,
mark_s said…
I rarely pay attention to what CJ does these days as it's an insignificant part of my business, but allowing merchants to reverse orders from as far back as they choose is just asking for trouble.
The trouble with the affiliate channel is that merchants see the value very quickly and then spend months trying to minimise the cost.
My own clients (still largely SEO but I do consult on affiliate issues) know that reversals outside of the cookie period are a fact of life, but they've built all this in to the percentage they pay their affiliates. Affiliate marketing is supposed to be win-win for the merchant and the affiliate. Not win-win for the merchant and the network.
What value do networks bring ? Sometimes I forget.
Post a Comment
<< Home